We have added five interactive journey examples to show what a living customer journey can look like in practice:
- Slack — team activation
- Airbnb — guest experience
- Amazon — order issue resolution
- Duolingo — new learner habit
- Canva — product-led conversion
Open an example to move through the journey, inspect the customer moments, and see how evidence, insights, opportunities, solutions, and metrics connect. Each example is built to make the system behind a useful journey visible—not just the map.
You can also use these examples as templates inside Custory. Starting from one brings the journey structure, personas, starter items, supporting evidence, and links between related items into your workspace, so you can adapt a proven shape instead of starting from scratch.