Linked Insights, Opportunities & Solutions

We've added linked item relationships so teams can connect the logic inside a journey instead of leaving each insight, opportunity, and solution isolated on its own. Open any saved item in the [journey editor](https://app.usecustory.com) and use the **Insights**, **Opportunities**, and **Solutions** tabs to search and link related items from the same journey.

## What's New

You can now create explicit relationships between related items — an opportunity linked to the insight that revealed it, a solution linked to the opportunity it addresses, or multiple related ideas connected around the same customer problem. Linking happens directly from inside the item so you don't have to build relationships elsewhere and then bring them back.

Once linked, related items are visible on the item itself, making the chain from evidence to action much easier to follow. This turns Custory into a more useful decision-making tool, not just a place to collect observations.

## Why it matters

The more work a team captures, the easier it becomes to lose the story connecting it all. Linked insights, opportunities, and solutions preserve that story — so decisions stay easier to defend, easier to revisit, and easier to move forward with confidence. When the question becomes "which insight led us here?" or "are we solving the right thing?", the answer is already attached to the work.

We've added linked item relationships so teams can connect the logic inside a journey instead of leaving each insight, opportunity, and solution isolated on its own. Open any saved item in the [journey editor](https://app.usecustory.com) and use the **Insights**, **Opportunities**, and **Solutions** tabs to search and link related items from the same journey.

## What's New

You can now create explicit relationships between related items — an opportunity linked to the insight that revealed it, a solution linked to the opportunity it addresses, or multiple related ideas connected around the same customer problem. Linking happens directly from inside the item so you don't have to build relationships elsewhere and then bring them back.

Once linked, related items are visible on the item itself, making the chain from evidence to action much easier to follow. This turns Custory into a more useful decision-making tool, not just a place to collect observations.

## Why it matters

The more work a team captures, the easier it becomes to lose the story connecting it all. Linked insights, opportunities, and solutions preserve that story — so decisions stay easier to defend, easier to revisit, and easier to move forward with confidence. When the question becomes "which insight led us here?" or "are we solving the right thing?", the answer is already attached to the work.